Recently I read the following statement: "It’s easier to change the world if you can see someone who has already started, who is just like you".
This statement made me think about my own life, and I wondered if it was really true. Soon I realized no matter what I started, I always looked for role models.
For example, when I decided to start doing martial arts, it was the journey of Monica McCabe Cardoza that made the difference. She’s a Karate blackbelt from New Jersey and she wrote the Book “A Woman’s Guide to Martial Arts”. Today I’m a proud wearer of a Taekwondo blackbelt myself.
Many other times, also in my professional life, a role model gave me enough confidence to tackle something new, no matter how enormous the task seemed.
Have you ever done a Google image search for “CEO”?
Role models are important for everyone, especially if you want to aim high. Like, for example, becoming a CEO. Look at the role models found by doing a Google Image Search on “CEO”! Notice anything?
The first woman CEO in a Google Images Search appears after scrolling through five dozen male CEOs.
Now think about this for a while.
If a woman can’t look up and see women who have been successful in a certain field, we have less chance of being successful ourselves. Or, in the worst-case scenario, we don’t even try. In a world where men named Jeffrey in CEO positions outnumber the total number of female CEOs, we need all the visible role models we can get.
Because: "It’s easier to change the world if you can see someone who has already started, who is just like you".
Let's make female role models more visible
I’m in charge of community building and social media in our startup Witty Works. So I decided to ask our community about female CEOs, specifically in tech companies, where female role models are even rarer. And guess what? All our social media accounts started brimming with activity and interactions! I had a hard time keeping up while giving the needed attention to everyone's suggestions.
Female role models do exist, even in male-dominated fields. We just need to make them more visible. And you do need to want to see them. That’s what I’d like to do by sharing with you this valuable list of female tech CEOs created by our wonderful community.
A pool of great and inspiring role models to follow on social media!
Colleen Costello, CEO of Vyv - Recently named a “World Changing Idea” as this breakthrough technology creates inhospitable environments for bacteria, mold, fungi and yeast to grow and survive.
Aisha Bowe, CEO of STEMboard - Delivers support to federal clients to solve complex problems, enable integration of technology and mission at key points and provide actionable intelligence
Cindy Spelt, CEO of Zoom in & Zoom out - Solutions and insights about tomorrow's consumer behaviour
I’ll interview some of them in later blog posts. Let me know in a comment who you’d like to get to know better or if you’d like me to add any other role model to this list!
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Companies that would like to become more diverse and inclusive, get in touch with us! We happily support you to become more attractive for women and other minorities.