How Witty works
Witty is a browser extension that educates employees on bias and changes their real-life behavior, within hours.
Detect bias
Witty analyzes text and highlights non-inclusive language in real time. Detect bias, simple and fast.


Become bias aware, on-the-go
Witty provides in-context learning content about the bias behind language. Employees learn effortlessly about their own bias, integrated in their daily workflow. Learning mirros back on them and they adapt an inclusive, real-life behavior.
Immediately be inclusive
Click on underlined words and Witty will suggest inclusive alternatives. With a single click, text becomes inclusive - fast. Make everyone feel included quickly and easily.


Measure unconscious bias with analytics
Analytics gives your organization insights not only into your team's writing but also into the unconscious biases that are most prevalent on your team. And once you know that, you can more easily tackle the challenge of Diversity and Inclusion.
USED IN ORGANIZATIONS LIKE














Why Witty works
Ensure inclusive communication
Detecting biased language, Witty will suggest inclusive alternatives in real time. Become aware of bias that deters your target groups; then start writing inclusively, for everyone.
See examples of inclusive writing.


Make inclusion stick and improve your culture
Witty provides in-context learning content about biases. Employees learn effortlessly, get to know their own biases better, and adapt their behavior in real life. Organizations develop an inclusive culture.
Scalable across the organization
Witty integrates effectively into your employees' daily workflow and allows organizations to measure inclusive behavior. You scale from one to many in no time, easily and quickly.

«Through inclusive language our stance as a diverse organization becomes tangible. Witty supports us in staying mindful.»
Alexander Haldemann
CEO of Publicis Group (CH)


«Witty's beneficial for outward-facing departments like Sales, Marketing and Customer Success. Watching out for linguistic bias opens doors to people who might otherwise ignore our messaging.»
Christian Langenegger
Customer Success Manager


«We received many positive feedbacks from employees to our newly inclusively written newsletter. Underrepresented groups felt they belong and were addressed directly.»
Lena Stelzner
Diversity Manager


«It's always exciting to change the text with the help of Witty. And at the end, you think, 'Oh, that reads much better now.»
Marion Riesinger
Marketing & Media Specialist

«We are using it since a couple of weeks in two units and it works so good! So happy for the many tools it works with, like Jira, Gmail, Workspace and others!»
Mobatime

Witty works wherever you do
Witty provides inclusive language support in any web-based application across the web —
as you move between apps, social media, content management systems, forms, HR tools, and emails.
APPS AND CMS
EMAIL, SOCIAL MEDIA
PEOPLE SYSTEMS






How to make Witty work
It takes two minutes to make your writing and mindset inclusive!

Write
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Analyze
Make inclusion your competitive advantage
Numbers don't lie: The gap between companies which authentically promote inclusion and those which pretend has widened. The financial data shows, organizations with inclusive cultures consistently deliver better financial results.

Toxic culture & language
Discriminatory language and accepting toxic behavior creates risk for management teams and can lead to the dismissal of C-level executives.

Attractiveness to GenZ
80% of GenZ talents demand diversity & inclusive culture. 73% of GenZ potential customers demand inclusive brands.

Government and enterprise deals
Contractors have to prove inclusion within their teams and diversity of their sub-contractors; otherwise they are excluded from tenders.

Investor requirements
Financial institutions like Goldman Sachs and VC firms mandate inclusive culture as criteria for partnering with up-and-coming companies.

The world is diverse; your writing should be too
The world is beautifully diverse. Witty enables you to use language that unlocks potential and aligns your brand with a sense of inclusion. Connect your values with everyday behaviors and operations.

Ethnicity

Gender
Age

Classism

Belief

LGBTQIA+

Dis/ability

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