Inclusive Language in Talent Acquisition: Witty for Recruiting
«With our language we shape our views and our values. Or we reinforce clichés and stereotypes.»
Chief Human Resources and Legal Affairs
USED IN ORGANIZATIONS LIKE
Examples of non-inclusive language in employer branding and job descriptions
Traditional language in communication with candidates, employer branding, or job descriptions can have a devastating impact on your talent pipeline. Many candidates with diverse backgrounds just won't apply. You risk missing your diversity goals. Existing diverse talent might leave again if new diverse talent doesn't join.
Active sourcing message
Language is key in attracting talents with diverse backgrounds
Language matters - more than you think. The way we are socialized influences how we interpret language and if we feel that we can belong. Language used today in business is mostly not made for talents with diverse backgrounds.
Scale inclusive language
Witty makes any employee aware of language that deters talents with diverse backgrounds - while writing integrated into the workflow. Be it a job description, employer branding content, or active outsourcing. Then it suggests inclusive alternatives in real time. Being a cloud-based solution, Witty can be rolled out to any employee in your organization. Let Witty support your recruiters to write inclusively - it's effective, sustainable, and affordable.
Use language that diversifies your talent pipeline
Measure your talent communication
What our customers say
To sustainably implement inclusive language is easy with Witty. Eliminate paper-based inclusive language guidelines or boring language workshops. As Head of Recruiting or Talent Acquisition, make inclusive language fun at work with Witty.
«Witty identifies linguistic hurdles in our ads that kept us from attracting diverse talent. We increased the share of applications from diverse talents from 0-5% to 30%.»
«Witty's suggestions provide a comprehensive look at inclusive language, including not only "gendering" but also phrases that indicate stereotypes and are therefore inappropriate.»
«It works. Thanks to inclusive job ads, we receive more applications from women. The applications are generally more diverse. It also helps with employer marketing: you are perceived as a contemporary and progressive employer.»