Ethics Board 2025 Update
In 2024 gave us the opportunity to apply our ethics process in practice as we refined our features and exploring the ethical use...
Image GenAI: Uproar over diverse images in Gemini questionable
Google's Gemini faced backlash for diverse AI-generated images, including people of color as US founding fathers, sparking debate...
Ethics Board 2024 Update
As we kick off the new year, I am excited to share the progress made by the Witty Works ethics board throughout 2023.
Is ChatGPT Able to Generate Inclusive Language? What does it mean for marketers?
For marketers and communicators, ChatGPT is a great opportunity. However, it also bears risks. Its language model is derived from...
Handbook for Startups: How to Put Ethics Into Practice
In 2022, the ethics board at Witty Works set out to establish ethical standards for startups. We're excited to share how we've put...
Ethics Board Update
It is time we provide an update on the work done by the Witty Works ethics board: How we organized ourselves, defined our...
Open Source at Witty Works
At Witty Works we are, like pretty much the entire industry, using quite a lot of open-source software. In this blog post I wanted...
How to write inclusively in gendered languages like German
In German, there is the concept of generic masculine, which incorrectly assumes that the use of the masculine form is sufficient...
Witty’s place in an open society
Several people have reached out to us and asked if Witty was open source. Lukas, our CTO, therefore decided to get to the bottom...
Being a "good guy" doesn't cut it
Language shapes thought, by reshaping language we can reshape thinking towards a more inclusive society. So let us all work on...